90% of adults listen to commercial radio every week
No matter who or where you want to target we can recommend the right station and platform, from a national digital campaign to a small local station, whether its adverts or sponsorship – we can help.
With almost 49.2m (90%) of adults listening to commercial radio every week for an average of 20.8 hours, with 33m tuning in to the commercial sector alone, and 63% of the population tune in to digital radio every week*, it is an integral component of the media mix.
As audio is developing all the time, we can also use programmatic audio advertising platforms such as Spotify and the DAX digital radio network to reach a very specific audience, with demographic, lifestyle and location profiling.
* RAJAR data release, Q1 2018